Text Messaging or SMS (Short Message Service) has come a long way since the first short message was sent back in 1992 from a computer. Fast forward twenty three years to 2015 and text messages are involved with our everyday life,…
September 8, 2015
Mobile phones are now a part of our everyday lives, and according to Global Web Index, 80% of internet users have a smartphone, making SMS marketing perfect for any business. Whether you are thinking about starting a mobile marketing campaign, or…
August 28, 2015
With the holiday season in full swing, now is a perfect time for the travel industry to make the most of SMS marketing. Travel agents can use SMS marketing to promote deals, new destinations and the all-important travel insurance among other…
August 4, 2015
Now school is out and summer has finally arrived, a lot of businesses can find the summer months slow down. Is it business as usual, do you kick back and relax, or do you take the opportunity to do something else? …
July 30, 2015
SMS Marketing can really be used to its ultimate advantage now summer has arrived. With so many events & festivals currently taking place, a simple Text Message can get the word (and buzz!) out there, helping to promote the occasion and…
July 8, 2015
Easter is often considered a celebration of renewal, new beginnings, both in what the holiday represents itself, but also as it is celebrated around the same time as a new financial year and a brand new season. Not forgetting the Easter…
March 25, 2015
Marketing doesn’t have to be rocket science. Studies have shown that seasonal marketing is one of the most effective times to communicate with existing and potential customers, and converting the all-important revenue opportunities. With text messages being opened within 3 minutes,…
March 6, 2015
As marketing professionals, it can often feel like every month there’s a new platform to consider and a new method of engaging with consumers offered by the rise of technology. We’re often told that mobile methods have changed the practise of…
March 4, 2015
With SMS marketing there are many do’s to make your campaign successful. The content you send out, responding to your customer, making it personal, the list goes on. However with a text message marketing strategy you may be doing everything correctly…
February 20, 2015
Many festival organisers are noticing the importance of mobile marketing and mobile interaction prior to and during events. Exhibition organisers and the many thousands of traders that attend these events are also benefiting from mobile marketing in the same fashion. As…
February 12, 2015
