1. Because a new year is a new start. Now is the ideal time to review your company’s performance from 2012, ready for the start of a new year. You can introduce new strategies and work on maintaining those that are already…
December 21, 2012
In a world that is dominated by money, it’s nice to be given something for free once in a while. People love to receive vouchers and coupons that can help them save money and offering discounts to your customers is a…
December 7, 2012
A keyword is a single-word phrase used to identify a message or trigger a specific response within an SMS. Keywords are most commonly found used in conjunction with a short code messages. When running an SMS campaign, many businesses choose to…
November 29, 2012
With the number of mobile phones in use across the globe reaching into the billions, more and more businesses are realising the importance of incorporating mobile marketing into their overall business strategy. There is huge potential surrounding the mobile market and…
November 27, 2012
With the emergence of social media and other similar interactive platforms in recent years, more and more businesses are beginning to see the benefits of revealing their lighter side to customers as opposed to always remaining completely professional. Here are some…
November 23, 2012
The festive season is the most financially lucrative period for many businesses from the small family-run shops to the large multi-national companies. The run up to Christmas is the ideal time to promote your company products and services to ensure that…
November 15, 2012
This is a question that has been asked a number of times and here we take a look at some of the main differences between SMS and email marketing to help you understand how SMS marketing can have both a positive…
November 12, 2012
There are now numerous avenues to choose from for marketing to your customers. Two of these avenues include SMS and email marketing. Both have been proven to be successful in any campaign, however, it is also possible to generate even better…
November 5, 2012
Here are some great tips to ensure that you are writing the best SMS marketing content possible for your company: 1. Check your grammar: Always proofread your messages before you send them to ensure you are using the correct grammar as…
November 1, 2012
With so many different marketing channels available for interacting with your target audience, it is important to make the most of them all to reap the benefits of each. When it comes to putting together a successful marketing plan, businesses should…
October 29, 2012
