What’s the average response rate for a lead generation based SMS campaign?
Unfortunately there is no average response rate that could be given with any real meaning. The success of SMS marketing varies and depends not only on the product/service being sold & the audience and their receptiveness. The wording you use, the time of day you send the message and how you require people to respond to acknowledge interest all affect your response rate.
Despite this we try to make every effort to assist you in maximising the effectiveness of your campaigns which is why we regular update our Blog and the FAQ Support section you’re currently viewing.
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