With all the warm weather and blue sky we’ve been having recently it certainly seems like summer is on the horizon. However, it is important that you start getting your summer SMS strategy in place now ready to entice customers with deals and information that will make the approaching season even better for them. Here are some great ways to reach your target audience via text message in the coming months:
- Pubs and restaurants: These establishments are the first places many people flock to to make the most of nice weather. Chilling out in a pub or restaurant garden is a popular choice for many people on their days off. Why not make the most of this keen audience by sending out incentives such as 2 for 1 meal deals or discounted drink prices. Your customers will then be more likely to choose your establishment over your competitors and it could even entice them to bring along some friends. For a family-friendly option try a ‘kids eat free’ offer or free ice cream as a dessert.
- Retailers: SMS is the perfect tool to use to promote the arrival of your new summer range or to notify customers about your spring clearance sale. You could also try offering coupons to use in store at anytime for the duration of the summer as well as links to items that are generating a lot of interest with details on how to order or reserve.
- Travel Agents: Make the most of customers looking to jet off during the summer by sending out links to the latest discounted holidays and travel perks on your website. You could even run a competition to send the winner off for a luxury holiday courtesy of your company.
- Family friendly attractions: The summer holidays are a time for families to spend together doing loads of fun activities and making great memories. This is therefore the perfect chance to offer incentives for families to visit your attraction. Anything from discounted entry to notifying customers about one-off kids clubs and special events will be greatly appreciated by parents trying to make their children’s holidays as fun-filled as possible while saving money at the same time.
Whatever you decide to do to make your summer SMS campaign stand out TextAnywhere can help. To talk to one of our friendly customer service team, please call 0845 122 1302.