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Expert advice and ideas on how your business can implement mobile marketing and make the most of business SMS.

6 non-promotional SMS marketing tips

Sms marketing is rapidly evolving into a leading marketing platform. Not only is it cheaper to send out a text message, but it’s far more likely to reach your target audience than any other channel. An sms marketing strategy when compared…

Making the most of back-to-school with SMS messages

August is the perfect time of year for retailers, schools, and student organisers to start interacting with parents and students. Come September, many young people will be ready to walk back through the doors of their educational institutions. If you are…

SMS spoofing explained and ways to avoid it

Technology-based fraud is nothing new. Before internet-related and mobile phone frauds, it may have been easier to spot such misdemeanors as landline, postal and in-person scams were nowhere near as sophisticated, nor was our access to large amounts of money. According…

SMS Marketing: How the Advertising Industry Benefits

Advertisers and marketers have quickly worked out how to score the quickest and most successful engagement with their target audience. To be a good advertiser, you need to sit apart from the rest and be able to develop marketing campaigns to…

10 SMS Marketing myths debunked

At TextAnywhere we can be sure that sms marketing works and although we help a lot of customers every year to make the transition from traditional methods of marketing over to the unrivalled success of sms marketing campaigns, we can’t understand…

6 SMS marketing predictions for the rest of 2022

There are a few considerations when trying to make SMS marketing predictions for the remainder of 2022, it may be quite different from previous years due to the global pandemic and the growth of social media platforms such as Tik Tok.…

Text Abbreviations: What They Are and When to Use Them

What are text abbreviations and how did they come about? Text abbreviations are a young person’s game, aren’t they? Well, yes, they might have started out that way. Every generation thinks they can change the English language and in some way…

Achieve Customer Loyalty with SMS Marketing

What is customer loyalty?  Customer loyalty describes a continual relationship between your business and your customers, which is demonstrated by your customer’s willingness to engage with your company and return to do business with you rather than seeking out competitors. Loyalty…

What makes the perfect sms marketing campaign?

Your sms marketing campaign is already going to be one of your most successful to date. That’s because text message marketing has huge advantages over other channels. The open rate for sms messages (short message service) is around 97%! Yes, that’s…

The rise of SMS marketing

How Marketing Strategies Have Evolved to SMS   When we talk about traditional marketing strategies, how far back are we thinking? From as early as 1420 businesses were printing logos and sending them out to raise awareness of their brands or services…

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