Many of your customers will be looking forward to the Easter break and planning their time ahead. With the four day Bank Holiday weekend only round the corner, your business should be taking advantage of this! For many of us, it…
March 26, 2018
By now you would have heard that on the 25th of May 2018, the General Data Protection Regulation (GDPR) will come into effect in the UK. With only 3 months to go until the deadline organisations should be preparing now to…
February 26, 2018
The mobile marketing industry has gone from strength to strength over the years, the UK is fast becoming a ‘mobile-first society’ -there are more 80 million active mobile phones in the UK alone which has transformed the way we interact on…
January 31, 2018
Each year Black Friday increases in popularity, with more businesses taking part and increasing their promotions. Last year, sales hit a record-breaking £6.45 billion over the Black Friday period and the good news is that sales are predicted to rise again this year. Did…
November 22, 2017
What is the GDPR? The EU General Data Protection Regulation (GDPR) is the most significant piece of European privacy legislation in the last twenty years. It replaces the 1995 EU Data Protection Directive, strengthening the rights that EU individuals have over their…
November 1, 2017
It is important, now more than ever, to get in front of the right users at the right time with the right product. With the availability of choice across digital media, it is vital that marketers devise multi-channel campaigns in order…
October 11, 2017
Although December feels like an eternity away, it is in fact simply (and scary) now less than 3 months to go! The RCS revealed that the 3 month run up to Christmas (September, October, November) almost 70% of shoppers are in…
September 24, 2017
When people hear about short code and keywords, many associate this when entering a competition or casting their vote in a contest. Whilst this tool is widely used for such purposes and effective in doing so, this covers only a small…
September 14, 2017
Updated: 29/06/2020 See how introducing both SMS and email, into your marketing campaigns and business communications, you can see tangible benefits to your business strategy.
August 31, 2017
2017 is the year for text message marketing, with the number of people receiving SMS communication set to increase to 48.7 million by 2020. Ofcom confirmed that the UK is now a smartphone society, with mobile phones being the centre of…
July 27, 2017
