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Expert advice and ideas on how your business can implement mobile marketing and make the most of business SMS.

A step-by-step guide on how to get an SMS shortcode

SMS marketing is fantastic for quickly and effectively connecting with your customers. And guess what? The key to a successful SMS marketing campaign lies in having your very own SMS shortcode. We've got you covered with this step-by-step guide on how to get an SMS shortcode for your business. Let's dive in….

Transactional SMS: when is SMS not SMS marketing?

What is a transactional SMS message? A transactional SMS message is a non-marketing SMS that is sent from a company to a customer to facilitate a business transaction. The purpose is to streamline the service a customer receives from the organisation…

Using SMS marketing for all age groups

Is SMS marketing for the younger generation? The largest audience base for SMS marketing is likely to be the 16-44 year olds and that is simply because they are the largest consumers of mobile phones. That doesn’t mean that people over…

How marketers can benefit from SMS marketing

It’s a myth that if you already use email for marketing, you shouldn’t use SMS marketing and vice versa. We think that potentially this myth comes from a fear of change or concern for taking on different strategies that may increase…

The Benefits of sending SMS online

Text messaging is the preferred method of contact for most people and the benefits of sms online cannot be ignored. Currently, 84% of Brits own a mobile phone and the amount of phone calls made or received by mobile phone owners…

Using SMS Marketing Messages to Drive Loyalty & Retention

If you want to retain customers and drive customer loyalty you may need to up your game and invest in a good sms marketing platform. SMS marketing messages are the most preferred method of communication for customers now. 84% of Brits…

Use SMS marketing to grow your beauty business 

The beauty industry is currently still emerging in terms of technology. It has been a very traditional craft that has relied mainly on a high street presence and word-of-mouth. Over the last couple of years and after a worldwide pandemic, we…

SMS marketing: The crawl walk run approach

It’s no secret that sms marketing is quickly overtaking other digital marketing communication channels and traditional methods of advertising. It is now the leading marketing platform. Not only is it cheaper to send out a text message, but it’s far more…

6 SMS marketing predictions for the rest of 2022

There are a few considerations when trying to make SMS marketing predictions for the remainder of 2022, it may be quite different from previous years due to the global pandemic and the growth of social media platforms such as Tik Tok.…

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